Search Engine Optimization :: Lyndsay Walker :: Toronto, Ontario

New Google Feature – Skip Intro

Happy Black Friday!

This morning, I found something in the Google results pages that I’d never seen before. It’s a “Skip Intro” option.

Google's "Skip Intro" Feature

This is great news if you’re like 99% of web searchers out there who can’t be bothered to sit through a flash movie before getting to a site. Now, you can bypass the intro movie/song and go straight to the information.

It looks like Googlebot is looking for a link with the anchor text being something like “Skip Intro” and feeding that into the results.

Ways To Get Value From Conferences

John and I recently attended WebmasterWorld’s PubCon conference in Las Vegas, where I was also a speaker.

Conferences are often expensive – not only does it cost money to travel to the conference (hotel, flights, meals, conference registration, etc.) but there’s the even bigger cost of being out of the office. In a case like PubCon, a four-day conference with seven days of networking events, it’s very easy to let a week slip by without getting a lot of work done.

With this in mind, it’s important find ways to gain value, making up for the expenses and lost time of attending the conference.

PubCon: Raven Tools Demo

Raven Tools SEO ToolsWe’re having some technical difficulties but @RavenJon promises we will have a demo.

Jon is showing off his desktop background, a Henshaw original painting.

And now he just yelled at me to pay attention. In the mic. Hmph.

Jon explains how the tool got started, dealing with the tedious tasks and made it into an automated process. Now the Raven tools are growing and growing with lots of new features all the time.

Whether you’re agency or in-house, it can help you manage your campaigns and keep track of your sites, help with keyword and competitive research, link building, contacts, content management, social media monitoring, search engine rankings, Google analytics integration and more.

My Favourite Charity: Winnipeg Humane Society

PurposeInc Charity Poker TournamentI enjoy playing poker and this year I want to give PurposeInc’s Poker Tournament a shot.

DK is an awesome guy and has asked that, as a mandatory part of registration, players and guests blog about their charities of choice.

There are so many wonderful charities out there. So many causes and organizations have touched my life. Those charities and organization save lives every day, though breast cancer research, diabetes research, children’s hosiptal donations and more. My charity also saves lives, in a most different way.