I’m starting some research regarding how a budget should be distributed. These are for the people who do the bulk of the work on a given site.
You’re given a budget. That budget is free to distribute as you please.
I’m looking for examples such as:
- Conferences
- Tools
- Contract help
- Social Media
Not:
- Paid search budgets
- Payments/containers to agencies
- Media buys
For now, I’m just looking to compile a list. Once the list is completely, I’ll ask for % of time spent on each item.
Tell your friends!
Category: Search Engine Optimization
Dawn Smith says:
Not sure if you could include this under “Contract help”, but what about content production? ie. paying bloggers, infographic designers, etc.
Between content, tools and professional development, I think that covers most of my costs.