I’m starting some research regarding how a budget should be distributed. These are for the people who do the bulk of the work on a given site.
You’re given a budget. That budget is free to distribute as you please.
I’m looking for examples such as:
- Conferences
- Tools
- Contract help
- Social Media
Not:
- Paid search budgets
- Payments/containers to agencies
- Media buys
For now, I’m just looking to compile a list. Once the list is completely, I’ll ask for % of time spent on each item.
Tell your friends!